- Americans watching recipes and cooking videos, up 31% over last year
- From the beginning of the year, the search for 'stationery bicycles' across the world has increased significantly.
May 20, 2020, 12:34 PM IST
San Francisco. Due to the Kovid-19 epidemic, many people are forced to live in homes. The lockdown in many parts of the world has not only affected the economy but has also changed the customer interest, expectations and ways of purchasing. According to a Google report, worldwide 'food delivery service' searches grew by 300% while online pharmacy searches increased by 100%. Watching US Meditation videos to keep away from depression has increased by 51%. Parents and students are adopting YouTube for online education, with 120% worldwide average daily views of “homeschool” titles.
Americans watching recipe-related videos, up 31%
- Americans are watching recipes and videos related to cooking, showing a 31 per cent increase over the previous year. In this way, the search for 'online pharmacy' across the world has increased by 100 percent. Google said on Monday that sharing these reports will help companies determine their media strategy. The company further said that the stringent measures taken to prevent coronaviruses have not only hurt the global economy but have also changed the customer interest, expectations and buying behavior.
- Google's ad team wrote in its blog that till this week around 400 crore people around the world stayed in their homes, even now, it cannot be said how long this corona crisis will end. In this situation we need to think about what has changed in people's needs and behavior.
People from all over the world searching stationery bicycles
Google said telecommuting on Google and YouTube (mid-March) in the US saw a significant increase in search, and it continued to grow, with no scope of decline at the moment. From the beginning of the year, worldwide 'stationery bicycles' search has seen a significant increase, especially in Spain and France, while in the UK, Dumblasset has seen a huge increase.
120% increase in online education video viewing
People are turning to online videos to keep away from irritability and depression. In the US, there has been a 51% increase in watching videos related to meditation this year, which is much higher than last year. At the same time, parents and students are adopting YouTube for online education. According to YouTube's March 2020 data, average daily views of “homeschool” or “home school” titles have seen a 120 percent increase worldwide.
Users are searching these things to eliminate boredom
Google said that in March, people also searched games, puzzles and coloring books to eradicate boredom, which has been increasing since the beginning of the year.